/* =========================================================
   SERVICES PAGE — retainers, ads, social
   ========================================================= */

/* Hero */
.sv-hero {
  padding: clamp(64px, 10vw, 144px) var(--s-8);
  border-bottom: var(--rule-thick) solid var(--ink);
  background: var(--paper);
}
.sv-hero__inner {
  max-width: 1200px;
  margin: 0 auto;
}
.sv-hero__inner--with-art {
  max-width: 1280px;
  display: grid;
  grid-template-columns: 1.3fr 1fr;
  gap: clamp(32px, 5vw, 72px);
  align-items: center;
}
.sv-hero__art {
  position: relative;
  margin: 0;
  padding: 32px 28px;
  background: var(--newsprint);
  border: var(--rule-thin) solid var(--ink);
  min-height: 360px;
  display: flex;
  align-items: center;
  justify-content: center;
  overflow: hidden;
}
.sv-hero__art::before {
  content: "";
  position: absolute;
  inset: 0;
  background-image: radial-gradient(circle, var(--ink) 0.6px, transparent 1.1px);
  background-size: 8px 8px;
  opacity: 0.12;
  pointer-events: none;
}
.sv-hero__art img {
  position: relative;
  z-index: 2;
  max-width: 92%;
  max-height: 400px;
  height: auto;
  width: auto;
  filter: contrast(1.12) saturate(0);
}
.sv-hero__art-cap {
  position: absolute;
  bottom: 10px; right: 14px;
  font-family: var(--font-mono);
  font-size: 10px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--graphite);
  z-index: 3;
}
.sv-hero__title {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(44px, 8vw, 108px);
  line-height: 0.94;
  letter-spacing: -0.04em;
  margin: 16px 0 20px;
  text-wrap: balance;
}
.sv-hero__title em { font-style: italic; font-weight: var(--fw-black); }
.sv-hero__dek {
  font-family: var(--font-serif);
  font-size: clamp(18px, 2vw, 24px);
  line-height: 1.5;
  color: var(--graphite);
  max-width: 720px;
  margin: 0;
}

/* Why retainer */
.sv-why {
  background: var(--newsprint);
  border-bottom: var(--rule-thin) solid var(--ink);
}
.sv-why__inner {
  max-width: 1280px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  border-left: var(--rule-thin) solid var(--ink);
}
.sv-why__cell {
  padding: 40px 32px 48px;
  border-right: var(--rule-thin) solid var(--ink);
  background: var(--paper);
  display: flex;
  flex-direction: column;
  gap: 12px;
  min-height: 240px;
}
.sv-why__n {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.22em;
  color: var(--pencil);
}
.sv-why__h {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(22px, 2.2vw, 28px);
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin: 0;
}
.sv-why__p {
  font-family: var(--font-sans);
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--graphite);
  margin: 0;
  margin-top: auto;
  padding-top: 16px;
  border-top: var(--rule-thin) dashed var(--rule-soft);
}

/* Packages */
.sv-packs {
  padding: clamp(72px, 10vw, 140px) var(--s-8) clamp(60px, 8vw, 100px);
  background: var(--paper);
  border-bottom: var(--rule-thick) solid var(--ink);
}
.sv-packs__head {
  max-width: 1200px;
  margin: 0 auto 56px;
  text-align: center;
}
.sv-packs__title {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(36px, 5.5vw, 72px);
  line-height: 0.98;
  letter-spacing: -0.03em;
  margin: 12px 0 16px;
  text-wrap: balance;
}
.sv-packs__title em { font-style: italic; font-weight: var(--fw-black); }
.sv-packs__dek {
  font-family: var(--font-serif);
  font-size: clamp(16px, 1.6vw, 19px);
  line-height: 1.55;
  color: var(--graphite);
  max-width: 640px;
  margin: 0 auto;
}

.sv-packs__grid {
  max-width: 1280px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 0;
  border: var(--rule-thin) solid var(--ink);
}
.sv-pack {
  padding: 44px 40px 48px;
  border-right: var(--rule-thin) solid var(--ink);
  border-bottom: var(--rule-thin) solid var(--ink);
  background: var(--paper);
  display: flex;
  flex-direction: column;
  gap: 20px;
  position: relative;
}
.sv-pack:nth-child(2n) { border-right: 0; }
.sv-pack:nth-last-child(-n+2) { border-bottom: 0; }
.sv-pack--featured {
  background: var(--ink);
  color: var(--paper);
}
.sv-pack__ribbon {
  position: absolute;
  top: -1px; right: 24px;
  font-family: var(--font-mono);
  font-size: 10px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  background: var(--paper);
  color: var(--ink);
  padding: 6px 12px;
  border: var(--rule-thin) solid var(--ink);
  font-weight: 700;
}
.sv-pack__top {
  display: flex;
  flex-direction: column;
  gap: 8px;
  padding-bottom: 20px;
  border-bottom: var(--rule-thin) dashed var(--rule-soft);
}
.sv-pack--featured .sv-pack__top { border-bottom-color: rgba(250,250,247,0.22); }
.sv-pack__n {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.22em;
  color: var(--pencil);
}
.sv-pack--featured .sv-pack__n { color: rgba(250,250,247,0.55); }
.sv-pack__name {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(28px, 3vw, 40px);
  line-height: 1;
  letter-spacing: -0.03em;
  margin: 4px 0 0;
  color: inherit;
}
.sv-pack__for {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: 15px;
  line-height: 1.4;
  margin: 8px 0 0;
  color: var(--graphite);
}
.sv-pack--featured .sv-pack__for { color: rgba(250,250,247,0.78); }

.sv-pack__price {
  display: flex;
  align-items: baseline;
  gap: 8px;
}
.sv-pack__amount {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(40px, 4.5vw, 56px);
  line-height: 1;
  letter-spacing: -0.03em;
  color: inherit;
}
.sv-pack__per {
  font-family: var(--font-mono);
  font-size: 13px;
  color: var(--graphite);
  letter-spacing: 0.04em;
}
.sv-pack--featured .sv-pack__per { color: rgba(250,250,247,0.7); }

.sv-pack__spend {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.04em;
  color: var(--graphite);
  margin: -8px 0 0;
  padding: 8px 12px;
  background: var(--newsprint);
  border: var(--rule-thin) dashed var(--rule-soft);
  align-self: flex-start;
}
.sv-pack--featured .sv-pack__spend {
  background: rgba(250,250,247,0.08);
  color: rgba(250,250,247,0.82);
  border-color: rgba(250,250,247,0.22);
}

.sv-pack__list {
  list-style: none;
  padding: 0;
  margin: 0;
  display: flex;
  flex-direction: column;
  gap: 12px;
  flex: 1;
}
.sv-pack__list li {
  font-family: var(--font-sans);
  font-size: 14.5px;
  line-height: 1.5;
  color: var(--ink);
  padding-left: 22px;
  position: relative;
}
.sv-pack--featured .sv-pack__list li { color: var(--paper); }
.sv-pack__list li::before {
  content: "▸";
  position: absolute;
  left: 0;
  top: 0;
  font-family: var(--font-mono);
  color: var(--ink);
}
.sv-pack--featured .sv-pack__list li::before { color: var(--paper); }

.sv-pack__cta {
  align-self: stretch;
  justify-content: center;
  margin-top: 8px;
}
.sv-pack--featured .sv-pack__cta.btn--dark {
  background: var(--paper);
  color: var(--ink);
  border-color: var(--paper);
}
.sv-pack--featured .sv-pack__cta.btn--dark:hover {
  background: transparent;
  color: var(--paper);
}

/* Payment terms */
.sv-terms {
  padding: clamp(64px, 8vw, 120px) var(--s-8);
  background: var(--newsprint);
  border-bottom: var(--rule-thin) solid var(--ink);
}
.sv-terms__inner {
  max-width: 1200px;
  margin: 0 auto;
  text-align: center;
}
.sv-terms__kicker { display: inline-block; }
.sv-terms__title {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(32px, 5vw, 64px);
  line-height: 1;
  letter-spacing: -0.03em;
  margin: 12px 0 56px;
  text-wrap: balance;
}
.sv-terms__title em { font-style: italic; font-weight: var(--fw-black); }
.sv-terms__grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
  border-top: var(--rule-med) solid var(--ink);
  border-left: var(--rule-thin) solid var(--ink);
}
.sv-terms__cell {
  padding: 32px 28px 36px;
  border-right: var(--rule-thin) solid var(--ink);
  border-bottom: var(--rule-thin) solid var(--ink);
  background: var(--paper-pure);
  text-align: left;
  display: flex;
  flex-direction: column;
  gap: 10px;
  min-height: 220px;
}
.sv-terms__n {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.22em;
  color: var(--pencil);
}
.sv-terms__cell h4 {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(20px, 2vw, 26px);
  line-height: 1.1;
  letter-spacing: -0.02em;
  margin: 0;
}
.sv-terms__cell p {
  font-family: var(--font-sans);
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--graphite);
  margin: 0;
  margin-top: auto;
  padding-top: 12px;
  border-top: var(--rule-thin) dashed var(--rule-soft);
}

/* FAQ */
.sv-faq {
  padding: clamp(64px, 8vw, 120px) var(--s-8);
  background: var(--paper);
  border-bottom: var(--rule-thick) solid var(--ink);
}
.sv-faq__inner {
  max-width: 900px;
  margin: 0 auto;
}
.sv-faq__title {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(32px, 4.5vw, 56px);
  line-height: 1;
  letter-spacing: -0.03em;
  margin: 12px 0 40px;
}
.sv-faq__list { display: flex; flex-direction: column; }

/* Final CTA */
.sv-finalcta {
  padding: clamp(72px, 10vw, 140px) var(--s-8);
  background: var(--ink);
  color: var(--paper);
  text-align: center;
}
.sv-finalcta__inner {
  max-width: 900px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 18px;
}
.sv-finalcta__kicker { color: rgba(250,250,247,0.7); }
.sv-finalcta__h {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(38px, 6vw, 76px);
  line-height: 0.96;
  letter-spacing: -0.03em;
  margin: 0;
  color: var(--paper);
}
.sv-finalcta__h em { font-style: italic; font-weight: var(--fw-black); }
.sv-finalcta__p {
  font-family: var(--font-serif);
  font-size: clamp(17px, 2vw, 22px);
  line-height: 1.5;
  color: rgba(250,250,247,0.8);
  margin: 0 0 16px;
  max-width: 44ch;
}
.sv-finalcta__ctas {
  display: flex;
  flex-wrap: wrap;
  gap: 14px;
  justify-content: center;
  align-items: center;
}
.sv-finalcta .btn--dark {
  background: var(--paper);
  color: var(--ink);
  border-color: var(--paper);
}
.sv-finalcta .btn--dark:hover {
  background: transparent;
  color: var(--paper);
}
.sv-finalcta .btn--ghost {
  color: var(--paper);
  border-color: rgba(250,250,247,0.4);
}
.sv-finalcta .btn--ghost:hover {
  background: var(--paper);
  color: var(--ink);
  border-color: var(--paper);
}

/* Responsive */
@media (max-width: 960px) {
  .sv-why__inner { grid-template-columns: repeat(2, 1fr); }
  .sv-why__cell:nth-child(-n+2) { border-bottom: var(--rule-thin) solid var(--ink); }
  .sv-packs__grid { grid-template-columns: 1fr; }
  .sv-pack { border-right: 0; }
  .sv-pack:nth-last-child(-n+2) { border-bottom: var(--rule-thin) solid var(--ink); }
  .sv-pack:last-child { border-bottom: 0; }
  .sv-terms__grid { grid-template-columns: repeat(2, 1fr); }
}
@media (max-width: 960px) {
  .sv-hero__inner--with-art { grid-template-columns: 1fr; }
  .sv-hero__art { min-height: 280px; }
  .sv-hero__art img { max-height: 300px; }
}
@media (max-width: 640px) {
  .sv-hero { padding: 56px 18px; }
  .sv-hero__title { font-size: clamp(32px, 10vw, 52px); }
  .sv-hero__dek { font-size: 16px; }
  .sv-hero__art { min-height: 220px; padding: 20px 18px; }
  .sv-hero__art img { max-height: 220px; }
  .sv-why__inner { grid-template-columns: 1fr; }
  .sv-why__cell {
    min-height: 0;
    padding: 28px 20px 32px;
    border-right: 0;
    border-bottom: var(--rule-thin) solid var(--ink);
  }
  .sv-why__inner > .sv-why__cell:last-child { border-bottom: 0; }
  .sv-packs { padding: 48px 18px 40px; }
  .sv-pack { padding: 32px 22px 36px; }
  .sv-pack__amount { font-size: 36px; }
  .sv-pack__name { font-size: 24px; }
  .sv-pack__ribbon { right: 14px; font-size: 9px; padding: 4px 8px; }
  .sv-terms { padding: 48px 18px; }
  .sv-terms__grid { grid-template-columns: 1fr; }
  .sv-terms__cell { min-height: 0; padding: 24px 20px; }
  .sv-terms__title { font-size: 28px; margin-bottom: 32px; }
  .sv-faq { padding: 48px 18px; }
  .sv-faq__title { font-size: 28px; }
  .sv-finalcta { padding: 56px 18px; }
  .sv-finalcta__h { font-size: 30px !important; }
  .sv-finalcta__p { font-size: 15px; }
  .sv-finalcta__ctas { flex-direction: column; width: 100%; }
  .sv-finalcta .btn--huge {
    padding: 16px 18px;
    font-size: 13px;
    width: 100%;
    justify-content: center;
    white-space: normal;
    text-align: center;
  }
  .sv-finalcta .btn--ghost { width: 100%; justify-content: center; }
}

/* =========================================================
   SERVICES HUB — index bar, service sections, retainer intro
   ========================================================= */

/* Index bar — horizontal chip strip under the hero */
.sv-index {
  background: var(--paper);
  border-bottom: var(--rule-thin) solid var(--ink);
}
.sv-index__inner {
  max-width: 1280px;
  margin: 0 auto;
  padding: 18px var(--s-8);
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  align-items: stretch;
}
.sv-index__chip {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 10px 16px;
  border: var(--rule-thin) solid var(--ink);
  background: var(--paper);
  color: var(--ink);
  font-family: var(--font-sans);
  font-size: 13.5px;
  font-weight: 500;
  text-decoration: none;
  letter-spacing: -0.005em;
  white-space: nowrap;
  transition: background var(--dur-fast) var(--ease-out), color var(--dur-fast) var(--ease-out);
  scroll-snap-align: start;
}
.sv-index__chip:hover {
  background: var(--ink);
  color: var(--paper);
}
.sv-index__chip--alt {
  background: var(--ink);
  color: var(--paper);
}
.sv-index__chip--alt:hover {
  background: var(--paper);
  color: var(--ink);
}
.sv-index__n {
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.22em;
  opacity: 0.7;
}

/* Service section — educational block */
.sv-service {
  padding: clamp(72px, 9vw, 128px) var(--s-8);
  background: var(--paper);
  border-bottom: var(--rule-thin) solid var(--ink);
}
.sv-service--alt {
  background: var(--newsprint);
}
.sv-service__inner {
  max-width: 1280px;
  margin: 0 auto;
}
.sv-service__head {
  max-width: 900px;
  margin: 0 0 48px;
  display: flex;
  flex-direction: column;
  gap: 14px;
}
.sv-service__n {
  font-family: var(--font-mono);
  font-size: 12px;
  letter-spacing: 0.22em;
  color: var(--pencil);
  text-transform: uppercase;
}
.sv-service__h {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(36px, 5.2vw, 68px);
  line-height: 0.98;
  letter-spacing: -0.03em;
  margin: 0;
  text-wrap: balance;
}
.sv-service__h em {
  font-style: italic;
  font-weight: var(--fw-black);
}
.sv-service__lede {
  font-family: var(--font-serif);
  font-size: clamp(17px, 1.7vw, 21px);
  line-height: 1.55;
  color: var(--graphite);
  margin: 0;
  max-width: 760px;
}

/* Service grid — 4-up cells */
.sv-service__grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 0;
  border-top: var(--rule-med) solid var(--ink);
  margin-bottom: 48px;
}
.sv-service__cell {
  padding: 32px 28px 36px;
  border-right: var(--rule-thin) dashed var(--rule-soft);
  border-top: var(--rule-thin) dashed var(--rule-soft);
  display: flex;
  flex-direction: column;
  gap: 12px;
}
.sv-service__cell:first-child { border-top: 0; }
.sv-service__cell:nth-child(-n+4) { border-top: 0; }
.sv-service__cell:last-child { border-right: 0; }
.sv-service__cell:nth-child(4n) { border-right: 0; }
.sv-service__cell h4 {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(18px, 1.6vw, 22px);
  line-height: 1.15;
  letter-spacing: -0.02em;
  margin: 0;
}
.sv-service__cell p {
  font-family: var(--font-sans);
  font-size: 14.5px;
  line-height: 1.55;
  color: var(--graphite);
  margin: 0;
}

/* Service foot — pills + CTA */
.sv-service__foot {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 18px;
  padding-top: 8px;
  border-top: var(--rule-thin) dashed var(--rule-soft);
  padding: 32px 0 0;
}
.sv-service__pill {
  display: inline-flex;
  flex-direction: column;
  gap: 4px;
  padding: 16px 22px;
  border: var(--rule-thin) solid var(--ink);
  background: var(--paper);
  min-width: 200px;
}
.sv-service__pill--alt {
  background: var(--ink);
  color: var(--paper);
}
.sv-service__pill-k {
  font-family: var(--font-mono);
  font-size: 11px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--pencil);
}
.sv-service__pill--alt .sv-service__pill-k {
  color: rgba(250,250,247,0.65);
}
.sv-service__pill-v {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(22px, 2.2vw, 28px);
  line-height: 1;
  letter-spacing: -0.02em;
  color: inherit;
}
.sv-service__pill-sub {
  font-family: var(--font-sans);
  font-size: 12.5px;
  line-height: 1.4;
  color: var(--graphite);
  margin-top: 2px;
}
.sv-service__pill--alt .sv-service__pill-sub {
  color: rgba(250,250,247,0.78);
}
.sv-service__cta {
  margin-left: auto;
}

/* Retainer intro — dark centered band before .sv-packs */
.sv-retainer-intro {
  padding: clamp(72px, 9vw, 128px) var(--s-8);
  background: var(--ink);
  color: var(--paper);
  border-bottom: var(--rule-thick) solid var(--ink);
  text-align: center;
}
.sv-retainer-intro__inner {
  max-width: 820px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 18px;
}
.sv-retainer-intro .sv-service__n {
  color: rgba(250,250,247,0.55);
}
.sv-retainer-intro__h {
  font-family: var(--font-display);
  font-weight: var(--fw-black);
  font-size: clamp(40px, 6vw, 80px);
  line-height: 0.96;
  letter-spacing: -0.03em;
  margin: 0;
  color: var(--paper);
  text-wrap: balance;
}
.sv-retainer-intro__h em {
  font-style: italic;
  font-weight: var(--fw-black);
}
.sv-retainer-intro__p {
  font-family: var(--font-serif);
  font-size: clamp(17px, 1.9vw, 21px);
  line-height: 1.55;
  color: rgba(250,250,247,0.82);
  margin: 0;
  max-width: 56ch;
}

/* Responsive — services hub */
@media (max-width: 960px) {
  .sv-index__inner {
    padding: 14px 18px;
    flex-wrap: nowrap;
    overflow-x: auto;
    scroll-snap-type: x mandatory;
    -webkit-overflow-scrolling: touch;
  }
  .sv-service__grid { grid-template-columns: repeat(2, 1fr); }
  .sv-service__cell:nth-child(4n) { border-right: var(--rule-thin) dashed var(--rule-soft); }
  .sv-service__cell:nth-child(2n) { border-right: 0; }
  .sv-service__cell:nth-child(-n+2) { border-top: 0; }
  .sv-service__cell:nth-child(n+3) { border-top: var(--rule-thin) dashed var(--rule-soft); }
  .sv-service__cta { margin-left: 0; }
}
@media (max-width: 640px) {
  .sv-service { padding: 56px 18px; }
  .sv-service__head { margin-bottom: 32px; }
  .sv-service__h { font-size: clamp(30px, 9vw, 44px); }
  .sv-service__lede { font-size: 16px; }
  .sv-service__grid { grid-template-columns: 1fr; }
  .sv-service__cell {
    padding: 24px 20px 28px;
    border-right: 0;
    border-top: var(--rule-thin) dashed var(--rule-soft);
  }
  .sv-service__cell:first-child { border-top: 0; }
  .sv-service__cell:nth-child(n+3) { border-top: var(--rule-thin) dashed var(--rule-soft); }
  .sv-service__foot {
    flex-direction: column;
    align-items: stretch;
    gap: 12px;
  }
  .sv-service__pill { min-width: 0; width: 100%; }
  .sv-service__cta { width: 100%; justify-content: center; }
  .sv-retainer-intro { padding: 56px 18px; }
  .sv-retainer-intro__h { font-size: clamp(30px, 10vw, 48px); }
  .sv-retainer-intro__p { font-size: 16px; }
}